Month: May 2020

Convertist - Outbound Lead Generation and Sales Campaigns and Representatives

Convertist B2B Lead Generation Services for Startups and Growing Companies

A common question from founders is what their investment is actually paying for, and what sort of service and results they will see. Here’s what you can expect from a partnership with Convertist. What Does Convertist Do? At Convertist, we help companies grow as fast as possible by generating as many good leads as possible. …

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Convertist - Outbound Lead Generation and Sales Campaigns and Representatives

9 Reasons Your SaaS Growth Might Flatline In Annual Recurring Revenue

At Convertist, we’ve seen a few teams at this stage hit some of the same walls stifling fast growth. Here are the most common points of resistance we see among teams on their journey to push past their first million or two in revenue: Not Obsessively Monitoring And Optimizing Lead Generation, Sales And Customer Success …

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Convertist - Outbound Lead Generation and Sales Campaigns and Representatives

ABM vs Volume-based Lead Generation – What’s the Right Call for Your Company

If, as a founder, you’re wondering whether your startup could benefit from ABM, read on to find out. What is Account-Based Marketing (ABM)? Account-based marketing (ABM) is the practice of focusing your marketing and sales efforts on an account or company, rather than a single person within an organization. This strategic approach to marketing places …

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writing email campaign seqeunce

Crafting (and Testing) Outbound Email Templates for B2B Lead Generation

However, to reap the rewards of outbound, your emails, messages, and scripts need to work in your favor. In this article, we’ll show you how some tactics and tricks to create messaging that will resonate with prospects and start conversations. How to Craft Outbound Messaging for B2B Lead Generation By 2022, more than 347 billion …

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Outbound Lead Generation and Sales Campaigns and Representatives

Defining KPIs for a B2B Lead Generation Service

Defining KPIs for a B2B Lead Generation Service Our guide will show you how to evaluate success for an outsourced lead generation vendor using concrete metrics and trackable criteria. What KPIs Should I use to Measure Outsourced Lead Generation? Businesses track KPIs to validate decisions, direct activities, justify new actions and intervene with corrective measures. …

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Outbound Lead Generation and Sales Campaigns and Representatives

How to Generate New Opportunities with Referral Partners

Now is a great time to rekindle connections and build new relationships with referral and channel partners. In this article, we’ll give you pointers on how to systematically ensure that you’re front of mind for high functioning executives who are in the know and talking to a lot of prospects that could be great customers …

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Outbound Lead Generation and Sales Campaigns and Representatives

Glossary of Sales Terms that B2B Sales Teams Need to Know

Glossary of Sales Terms that Founders Need to Know Click here to download a PDF glossary of the sales terms that founders need to know. What is a Lead – Definitions from Convertist A lead is an organization or an individual that may have an interest in your product or service. Leads are often divided …

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Outbound Lead Generation and Sales Campaigns and Representatives

How to stand out as an SDR or AE in your job search

She had a few years experience closing midsize ACV’s, and just moved to a completely new city across the states with her family. With no network in the area, she resorted to job boards. I could tell she was bordering on insanity doing this, mindlessly filling out forms with the same info – first name, …

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Outbound Lead Generation and Sales Campaigns and Representatives

Inbound vs Outbound Leads & How Founders Can Prepare for Both

In this article, we’ll break down the differences between the two marketing tactics and discuss how you, as a founder, can prepare for both. What’s the Difference Between Inbound Leads and Outbound Leads? The key difference is that inbound marketing can be used as the first step in a long-term campaign to capture lead data, …

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